Kharon Cosmetics
Kharon Rituals emerges from an exploration of ancient wisdom meeting contemporary wellness rituals. Drawing inspiration from traditional remedies passed down through generations, this brand identity centers on four foundational ingredients—turmeric, green tea, coffee, and cacao—each carrying centuries of cultural significance and healing properties.
The visual language translates these ingredients into an organic color palette where golden turmeric, verdant tea leaves, rich coffee grounds, and deep cacao create a chromatic narrative across all touchpoints.
The logo, inspired by ancient Greek coinage, features a refined emblematic symbol that echoes the circular motifs found on classical currency—anchoring the brand’s philosophy of guiding consumers through their skincare journey, much like Kharon ferried souls across mythological waters.
Positioning itself as “The Altruistic Caregiver,” the brand’s visual identity weaves natural gradients and organic color washes throughout its packaging system, deliberately distancing itself from the sterile, clinical aesthetic that dominates the wellness industry.
Work in progress